Products

Non-fiction

Non-fiction

  • 100% Boost sales with 100 Marketing cases
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    100% Boost sales with 100 Marketing cases

    100 Marketing Case Studies: Easy to Understand, Simple to Apply
    Just adapt them to your business, and you can multiply your sales many times over.

    The latest book from Natthapon Muangtham,
    owner of the popular page “Marketing Every Day.”

    This book reveals a variety of marketing strategies and techniques used by world-renowned and leading national brands—strategies that have been carefully analyzed, planned, and implemented to truly boost sales.

    Some of these cases require almost no marketing budget, yet the results are more than worth it—delivering sales, brand image, big data, and media exposure all at once.

    Moreover, the author explains marketing theories in simple, friendly language with summaries at the end of each chapter.

    No matter who you are or your marketing background, this book is easy to understand and can definitely be applied to your business.

    When marketing is targeted, simple, and clear, no matter how fierce the competition,
    the chance to increase your sales is well within reach.

  • Make Your Own Business
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    Make Your Own Business

    No one knows us better than ourselves.
    Each of us has hidden talents waiting to be discovered.
    When we find what’s “right,” the world changes.
    Remember, “Success is not measured by others’ standards, but by becoming the best version of yourself.”

    Listen to your heart. Dare to be yourself. Take action, even if small.
    Keep learning because every step is growth, and every mistake is a lesson.
    Start today to find your true identity.

    As long as we have “life” and don’t break the rules of the game (don’t cheat),
    we can always press “New Game” and start over.

    In the end, success isn’t about how many times we fall,
    but how many times we get up and fight again.
    Because in this business game, the true winner is the one who never gives up!

    MAKE YOUR OWN BUSINESS
    The latest work by Dr. Wilas Chamlerdwattana, a technology and innovation entrepreneur.

    A starting point to help you discover your identity and strengths in the business world,
    with management tips to confidently and successfully overcome every challenge.

  • Money-Life Balance
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    Money-Life Balance

    The financial planning technique called “Financial Chair” helps you create balance between money and life easily and effectively.

    Imagine a sturdy chair where each part represents a key aspect of financial balance in our lives:

    Leg 1: Income and expenses

    Leg 2: Money, happiness, and emotions

    Leg 3: Risk management

    Leg 4: Debt management

    Once these four legs are stable, you can focus on the remaining parts:

    The backrest: Retirement planning

    The armrests: Investing to grow your money

    The seat cushion: Case studies of financial problems

    It is hoped that Money-Life Balance: Earn Well, Spend Wisely will help readers learn important aspects of finance and apply them in their own lives.

  • Money: The Big Lesson School Never Taught
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    Money: The Big Lesson School Never Taught

    This book shares the author’s personal financial journey—from being deeply in debt to achieving financial freedom. The key isn’t about earning more money, but about managing finances efficiently, including income, expenses, savings, and cultivating healthy money habits for wealth without relying on others’ mercy.

    It challenges overspending mindsets and fosters a wealthy mindset starting today, leading to debt elimination. The book also offers simple money management formulas inspired by Montanee.

  • On Empathy
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    On Empathy

    Are you someone who, when you see your loved one crying, doesn’t know how to comfort them?
    Do you get a migraine every time you have to comment on your subordinate’s work?
    Are you tight-lipped and too shy to ask for advice from anyone?

    All of this is related to “Empathy,” a word that has been widely discussed in recent years but whose meaning few truly understand.
    Dujdao Vadhanapakorn, a psychotherapist specializing in empathy, affirms that empathy is not just a “nice-to-have” skill, but a “must-have” one.

    So, what exactly is empathy?
    ❌ “Caring”
    ❌ “Sympathizing”
    ❌ “Pitying”
    ✅ It’s “putting yourself in others’ shoes” without judgment.

    Why does everyone need it?
    The answer is simple: because you’re not alone in this world.
    Each of us has our own unique world, and empathy is the tool that helps you put your own world aside, allowing you to step into someone else’s world with an open heart, to see, accept, and understand.

    Whether it’s through compassion, reason, or even necessity, understanding is ultimately the only gift in the world that can warm the heart of the receiver and bring peace to the giver.

  • The Brain Places the Order
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    The Brain Places the Order

    Understand the “Brain,” and the Path to “Winning the Consumer’s Heart” Is Within Reach

    “Brain Buys” is a book that transforms ordinary people into professional salespeople through the techniques of ‘neuromarketing.’

    At the moment you pay for everyday purchases, you may not realize that what seems like an instant decision actually arises from complex processes inside your brain.

    Written by Dr. Uten Boonarana, Brain Buys takes you into the sophisticated world of modern marketing linked with brain function. It presents research supported by tools such as fMRI, EEG, fNRI, and Eye Tracking, all within the realm of neuromarketing.

    You’ll learn how the brain responds when seeing banners, ads, product packaging, or even when imagining a brand’s image.

    You’ll understand that choosing your favorite brand or becoming a loyal customer often results from marketing strategies—not just your “true self.” Imagine how powerful it is to grasp these complex mechanisms and apply them in real life.

    Whether you’re:
    ✅ A beginner without sales background
    ✅ A marketing professional
    ✅ A new or seasoned entrepreneur
    ✅ An online seller or offline vendor

    No matter your sales style, you can stimulate buying decisions, build brand loyalty, and extend your marketing campaigns without limits.

    After reading, you might not want to remain just a consumer but consider what you have to sell, and test how this knowledge can help you close deals brilliantly.

    Understand the “Brain,” and the way to “win the consumer’s heart” is just within reach.

  • The Story from The Tip of Iceberg
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    The Story from The Tip of Iceberg

    This is the most recommended book about depression—
    a true story from a patient who has faced the illness with strength and courage for over seven years,
    now with a new author’s preface in this edition.

    This book is a documentary-style account of real experiences from those living with depression and bipolar disorder,
    unmatched by any other book,
    as proven by three major national awards.

    Author Lonely Star shares painful tales of loss, abandonment, and family suffering,
    offering a comprehensive view of mental illness.
    She teaches how to rise and face life again,
    courageously accepting pain,
    and discovering the power of healing within oneself.

    This inspiring work offers outstanding guidance for overcoming emotional traps,
    helping those battling depression across generations.

    If you are feeling sadness or sense it approaching,
    or if someone close to you is at risk of depression,
    you’ve made the right choice picking up this book.

    Because you understand the importance of self-love
    and becoming a pillar of support for others—
    a strong shield amid a society full of pressure and misunderstanding.

    “If someone you love begins to suffer from depression,
    don’t abandon them. Be their support.
    Learn and walk the path of healing and self-discovery together.”